Webinar recording: Storytelling is dead - long live storytelling
The term storytelling has been on everyone's lips for some time now. Nevertheless, only a few people know what it actually means and how to communicate effectively with storytelling.
Why does storytelling mean more than just telling good stories?
In an increasingly complex world, the abundance of information often stands in the way of the desire for orientation. Storytelling attracts attention like no other communication tool by touching people emotionally. The interplay of psychology and dramaturgy creates narrative structures, the knowledge of which makes it possible to confidently utilise all channels through which recipients are reached today.
In an interview with storytelling expert Julia Kandzora, you will gain an overview of the unbeatable advantages of this methodology, in which emotions play the main role. In our webinar, you will learn what storytelling is all about and why it has become indispensable in all areas.
Watch the webinar from November 22, 2023 here now:
Geschichten erzählen ist tot – es lebe das Storytelling
About our guest Julia Kandzora
Julia Kandzora was born in Hamburg and trained as an author at the Literaturinstitut Leipzig. She writes in many different genres and her texts have won several awards.
Julia Kandzora has been teaching screenwriting at the HU Berlin since 2012, in the meantime she has also taught creative writing and since 2017 storytelling has been on her curriculum. She also leads seminars at the HFF Potsdam and other institutions.
She has trained trainees at Bayerischer Rundfunk in storytelling, is a member of the Association of Freelance Editors and provides dramaturgical support for the development of novels and cinema films.
Julia Kandzora is involved with Writers for Future and lives with her family in Berlin Mitte.
