Online editing and content creation
Competition for attention is becoming fiercer, and good content is becoming increasingly important. Content must speak a clear language so that it reaches the target groups. We develop a content strategy and support you in the editorial and creative realisation.
"Content has a very high priority at 3pc. Our editorial standards are accordingly high. The editors think strategically, are real backend acrobats and are politically alert."
A strategy for successful communication
Strong content is your most important resource for being heard in the competition for attention. In concrete terms, this means: easy to find, well positioned, well communicated. And with a customised content strategy, you are guaranteed to be well positioned.
Our experienced content experts support you in systematically analysing, planning, implementing, controlling and managing your digital content. We analyse how to address your target group correctly, how content should be strategically placed and what tone of voice you should use to optimally convey your communication goals.
Our services
Content strategy
- Target group, channel and content analysis
- Definition of brand identity and communication goals
- Information architecture and page structure
- Content concept and writing style guide
- Format development
- Storytelling concepts
Advice and service
- Content audit
- Accessibility and SEO consulting
- Editorial manuals and instructions
- Training and workshops
- Editorial planning and coordination
- Proofreading, editing, editing
- CMS maintenance
Content production
- Topic and image research
- Text creation in easy language or search engine optimised on request
- Video creation and post-production
- Photo creation and editing
- Animations and infographics
- Translations (EN, AR, ES, FR, others on request)
Unique content
From creation to realisation: we support you with your content strategy. Our editorial team of authors, political scientists, historians, literary scholars and linguists as well as colleagues with a technical background have been working together for years and bring a wealth of expertise to the table.
We are comfortable with reportage and portraits, designing and editing dossiers or author contributions, writing newsletters and producing messenger formats. We start with well-balanced research, write texts to the letter and, of course, supply the appropriate visual material.
