Uncomplication workshops for the TU Berlin

The TU website is due for a general overhaul in 2019. The website is currently confusing and too confusing for students, prospective students and university employees. We made an important contribution to the extensive relaunch project and helped to unravel the confusion: in numerous workshops, we created a content strategy for the central areas of the site. In order to create an overview of the impressive range of information, we first applied the Infocosmos method developed by 3pc. The individual areas were then further elaborated with the help of future images, personas, user stories, card sorting, paper prototypes and wireframes together with various target group representatives. The result is a concept for a stringent information architecture that meets the high standards of the TU and the various target group needs.