Technische Universität Berlin

Uncomplication workshops for the TU Berlin

The TU website is due for a general overhaul in 2019. The website is currently confusing and too confusing for students, prospective students and university employees. We made an important contribution to the extensive relaunch project and helped to unravel the confusion: in numerous workshops, we created a content strategy for the central areas of the site. In order to create an overview of the impressive range of information, we first applied the Infocosmos method developed by 3pc. The individual areas were then further elaborated with the help of future images, personas, user stories, card sorting, paper prototypes and wireframes together with various target group representatives. The result is a concept for a stringent information architecture that meets the high standards of the TU and the various target group needs.

Projects with purpose

For over 30 years, we have been working with remarkable institutions from the education, science, culture, administration or business sectors. 

All our projects are based on common features: their demand for a high standard of editorial quality, their complexity and the fact that they are part of a greater societal change.

Throughout our work, an innovative and strategic outlook is key. At the same time, we have the highest demands on usability, design and the underlying technology of our work. All of these components must prove sustainable in the long term.

The projects that move us are socially relevant, they matter. At the same time, they enable and inspire us to try out new ideas and concepts.

In all contexts, we value a comprehensive understanding of the diverse organizational cultures of our clients. We know how to support employees in change processes and how to moderate cultural change.

We see consulting as a joint process in which we use co-creative elements as effective and active forms of collaboration. Our aim is to involve all relevant stakeholders in finding solutions in order to achieve an optimal result that will be accepted in the long term.

Awards

Our work has received many awards. We work on projects with journalistic standards and high benchmarks for design and usability. Thanks to these criteria, 3pc was awarded the Grimme Online Award as well as other prizes.

"In a world permanently surrounded by media and technical evolution our perception is changing, user interfaces - the interfaces between human and machine - play a key role. This is where the future is negotiated and where we help shape it.“

Armin Berger, founder and CEO

Selected Projects

Our Clients

For over 27 years, we have been successfully working with federal ministries and public institutions, cities and communities, universities, research foundations, museums, cultural institutions as well as private businesses.

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